CONTENTS

THE QUALITY OF INNOVATIONS IN EDUCATION: THEORY AND PRACTICE

Ioffe A. N., Bychkova L. V., Markova V. K. (Moscow). Block-modular constructor as a tool
of the learning community of teachers for designing educational events 5

Kohan N. V., Oleynik I. S. (Novosibirsk). Corporate image of an educational organization
as a marketing tool for increasing competitiveness 26

Istyufeeva Zh. N., Matveeva V. G. (Novosibirsk). Formation of the image of a preschool
educational institution in the conditions of innovative activities 35

Marushchak E. B., Shkatova N. Yu. (Novosibirsk). Consulting support for the activities
of the methodological service of a pre-school educational institution 42

INNOVATIVE PROVISION OF EDUCATIONAL PROCESS

Zhuravleva N. N., Mukhina A. I. (Novosibirsk). The development of a pre-school educational
institution in the organization of the city’s innovation platform by means of informatization 51

Popova N. I., Andronov A.V., Khomchenko A. S. (Novosibirsk). Cloud computing as a means
of forming the educational environment of a higher educational institution 59

Byvshenko A. S., Vlasova N. V., Ivanov N. A., Kuzmin D. N., Matveeva N. V. (Krasnoyarsk).
The possibilities of theatrical art in the devel-opment of the negotiation competence
of the teacher-mediator 67

Bogdanova E. V. (Novosibirsk). Methodological competence of drivers, working with a permanent
child collective 77

PRACTICE OF INNOVATIVE EDUCATION INTRODUCTION

Ryapisova A. G., Yakushenko S. O. (Novosibirsk). Psychological enlightenment of subjects
of the inclusive educational process 87

Chernobrovkina S. V. (Omsk). Innovative potential of educators – employees of the social
and psychological center 94

Velichko E. V., Ageeva N. S., Terentyeva O. N. (Krasnoyarsk). Introduction and dissemination
of innovations during the pandemic: the experience of educational organizations in Krasnoyarsk 102